Under Section 3 of the DMA, direct marketing means directly communicating an offer of a good and service to a customer to obtain the customer's responsibility to purchase such a good and service. Therefore, SMS/MMS Marketing can certainly be regarded as direct marketing. …
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26 April, 2023
E-commerce Law: Thailand, Part 1 of 3
April 2023 Electronic commerce, commonly known as e-commerce, refers to the Internet-based buying and selling of services and products via electronic means. E-Commerce uses Internet technology, mobile business, electronic funds transfers, escrowing services, electronic data interchange, supply chain management, inventory management systems, …
4 April, 2023
Thailand Recognizes E-Signatures
The eCommerce market in Southeast Asia is one of the fastest growing and most promising, with its projection to grow to $11 billion in 2025. According to the Electronic Transactions Development Agency, in 2017, the total eCommerce market in Thailand was estimated at $2 billion. …
21 March, 2023
Regulatory Oversight of Digital Service Platforms in Thailand
Regulatory Oversight of Digital Service Platforms in Thailand …
27 February, 2023
Artificial Intelligence: Thailand’s National Strategy and Action Plan (2022–2027)
Artificial Intelligence: Thailand’s National Strategy and Action Plan (2022–2027) …
4 October, 2022
Thailand: Medical Research, Pharmacovigilance, Data Management, And Data Privacy
The critical legislation on health and pharmaceuticals that relates to general privacy and data protection law in Thailand, including the Personal Data Protection Act 2019 ('PDPA'), are as follows: …
27 September, 2022
Mergers and Telecommunication Market Regulatory Obligations – Thailand
As technology and telecommunications continue to converge at blinding speed, other sectors are joining the party with equally breathtaking acceleration. An example is the automotive sector, wherein the automotive sector converges with the telecommunications and technology sectors. …
24 August, 2022
Thailand: Taxation Of Digital Assets
October 2022 John Formichella & Naytiwut Jamallsawat According to the Thai Securities and Exchange Commission (SEC), investors had opened only 170,000 accounts with an exchange or digital asset trading center licensed by the SEC by 2020. Still, this number grew …
24 August, 2022
Personal Data Breach Notifications – Thailand Personal Data Privacy
November 2022 By John Formichella & Naytiwut Jamallsawat The obligation to report a personal data breach in Thailand under the Personal Data Protection Act B.E. 2562 (2019) (“PDPA“) is subject to the risk and impact on the owner of the …
24 August, 2022
Thailand: Cybersecurity Comparative Guide
The interplay between Data Privacy Law and Cybersecurity Laws – Thailand May 2022 1. Legal framework There are differences between ‘cybersecurity,’ ‘data protection,’ and ‘cybercrime’ under Thai law, as follows: The key statutes that address cyber in Thailand are: The …